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Ten - Value of Concierge

The Value of Lifestyle Services

“We’re able to leverage the many choices available to open up conversations with clients… so we learn more and build deeper relationships.” – Senior Relationship Manager, a global private bank

Private banks, wealth managers and premium card issuers who offer Ten’s services to their most valuable clients are seeing their investment contribute to their bottom line.

Our personalized travel and lifestyle management service is loved by members, as it offers access to everything from travel and dining experiences to exclusive offers and events. And, with Ten corporate clients receiving a minimum of 3x ROI, it’s a win-win.

Through member cohort analysis, Ten quantified the impact of concierge services on key commercial and customer metrics, including:

  • Customer acquisition
  • Customer retention
  • Customer engagement
  • Spend on card
  • Assets under management

 

Our Case Studies

The Power of Personalisation

How a bespoke, highly individualised lifestyle service can help retain clients.
In today’s competitive market, client retention is just as critical—if not more so—than acquisition. Businesses that provide lifestyle services, whether in travel, concierge, or luxury experiences, must go beyond transactional interactions and create deep, lasting relationships with their clients.

CRM and the rules of engagement

Customer Relationship Management (CRM) is more than just a tool for managing contacts—it’s a strategic asset that can shape customer behaviour, drive engagement, and increase long-term loyalty. A well-executed CRM strategy doesn’t just store data; it leverages insights to personalise experiences, predict needs, and build stronger relationships.

Lifestyle Service Open APIs Fuel Customer Experience and Value

Leading banks and financial services firms offer travel and lifestyle concierge services as part of their customer experience (CX) strategy. Open APIs allow these companies to surface the most relevant lifestyle services to their customers within their digital platforms and apps, growing acquisition, retention, engagement and card spend.

Interest rates are changing and so are customer strategies in financial services…

Private and retail banks should be working on their customer strategy when interest rates rise. Here are proven ways to invest in customer retention and acquisition.

How to drive your bank’s Net Promoter Score performance

The world’s top private and retail banks are leveraging travel and lifestyle services as a customer experience strategy to enhance their NPS. Ten’s concierge services provide high-value customers with personalised access to travel, dining, entertainment, and exclusive offers, leading to greater engagement and retention.

Use Content To Attract And Retain High And Ultra-High Net Worth Individuals

Content is a key tool used to attract, engage, convert and retain high and ultra-high net worth individuals. So, how do you create content for this discerning demographic and what kind of impact can you expect? Download this white paper to uncover the content-marketing practices that can transform your HNWI/UHNWI business.

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