Superior Travel

Member Proposition

Picture a reality where every trip taken, from a short weekend getaway to dream vacations, flows seamlessly with every detail covered from start to finish.

That is exactly what we deliver. Through our proprietary platform, our members have access to exclusive benefits, beyond simple bookings, in our network of luxury hotels, airlines and car rental partners. Our travel experts help to create a memorable and hassle-free journey whether small or elaborate.

With Talia, our agentic AI, we have enhanced the efficiency of booking these trips, giving members the opportunity to simply prompt the AI and get recommendations in real-time from our exclusive inventory.

And every recommendation is honed from our travel experts and the feedback received from our community of satisfied travellers, keeping ahead of trends and consistently delivering value.

Member Proposition

Imagine if all your travels, whether at home or abroad, were brilliantly organized for you and offered flexibility, peace of mind and unbeatable value for money.

That’s what we can do for you. Now you can use our unrivalled expert service devoted to every aspect of your travels, from an overnight stay at a boutique hotel to a blowout two-week holiday.

In addition to our great relationships with hotels, airlines and car hire partners (bookable on our member-only platform), we provide a complete personal travel planning service, delivered by our experts to ensure our members receive the full benefits of our industry expertise.

How is that possible?

Unlike traditional travel businesses, we don’t rely on commissions from hotels or airlines. Instead, our revenue is driven by our concierge service fees.

This model allows us to remain impartial, focusing entirely on securing the best travel options and value for our members.

And gaining value for our members combined with our award-winning digital platform and expert travel teams, is why members continue to book with us again and again.

This enhances loyalty and engagement to our client’s brand.

How is that possible?

Our priority is only to give you the best-planned holiday at great value. We get paid to have your best interests at heart – whether you are traveling locally or across the globe.

The regular feedback we receive from members also helps us hone the recommendations we make.

What makes us different from traditional travel businesses is that we do not depend on commission from hotels and airlines. As your service, our revenue comes from the membership fees we receive from private members or from a bank or brand that may sponsor your service.

All this means we are impartial, focusing completely on finding the right choice for you. Attractive benefits at the best price.