Driving engagement and spend, loyalty programs are key to customer retention. Yet with an estimated $50 billion in points never redeemed, there’s a risk of disengagement and financial liability.
Here’s how you can encourage point spend and enhance lifetime loyalty.
Ten’s Alex Cheatle (CEO) and Alan Donald (CFO) will be hosting an Investor Webinar and Q&A for current and prospective investors on Monday 17th May 2021, following the announcement of Ten’s half-year results on 13th May 2021.
Investing in CX transformation allows profitable customers to be leveraged in ways that create differentiation, and grows the scale and profitability of that segment.